But do we know that there are various things we need to check always before agreeing to trading links with another website? All things considered, the entire point of exchanging links...
I do believe that people all know now how important backlinks are for the search-engine position success of our site. I also think that most of us know now that one method to get these backlinks is by doing link deals with other sites. (For the uninitiated, backlinks are links on other internet sites that indicate ours.)
But do we realize that there are many things we have to check before agreeing to trading links with still another internet site? All things considered, the whole point of trading links with others will be to enjoy the position of these web web sites. It's for that reason imperative that people investigate ahead of time regarding whether trading links with another site would be to our advantage or not.
I've considered this whole notion of link exchange planning and came up with a 3-step process that requires an analysis of 3 pages of the web site we want to exchange links with. The 3 pages are:
- the home page where we are going to have to check always 7 reasons for that page,
- the service page: this is actually the site that includes a set of types that the website has put-together in a bid to prepare its link exchanges. We need to check 7 things here,
- the backlink page: this is the page that will contain our backlink. Learn additional resources about
AlexisWilkerson » მიუნხენის "ბაიერნის" ფან-კლუბი by browsing our telling web resource. We also have to check always 7 things here.
Note that sometimes, the 'target' internet site won't have a directory site. If so, our analysis will be a one in place of an one.
In this first article, of might be 2 or 3, we can take a look at the 7 things (organized in 2 groups) we should check about the webpage of the target website.
1. We need to check what Google thinks of the site. This is done by looking at some items that Google is very happy to report a few site. The idea here will be to see if you will find any problems with your website, from Google's perspective, that might cause us to decide not to exchange links with them.
I would suggest that people seem at:
a) exactly how many pages does the site have found? This is often done through the use of 'site:www.site.com' in the Google search box,
b) just how many backlinks does Google report for the site? This can be done by using 'links:www.site.com' inside the Google search box,
c) will be the site shown in Google's index? This is often done by utilizing 'http://www.site.com' in the Google search box,
d) what's the Page Rank of the site/home site? There are numerous ways of achieving this. One way would be to obtain the Google toolbar and visit the website to determine its PR. Yet another way is by using one of the numerous web sites on the net that enables us to find the PR of any web site.
Lindexed contains supplementary info about the meaning behind it. And still another way is to search for software that will tell you the PR of any web sites.
Even though we shall usually need to examine these 4 things together in a kind of dining table in-order to decide if the target site passes step one or not, there are definite results that could cause me to decide straight away not to change links with a site:
- when the PR of your website is zero,
- when the site isn't stated in the Google index,
When the site does not have any pages found by Google -.
You'll note here that I'm using Google since the first step in the planning. If people fancy to dig up further about
jump button, there are many resources people should think about investigating. In-fact, we may use any search engine if we need to but given that Google is more particular than others as it pertains to backlinks, I would suggest using Google in the above first-step.
2. I would then suggest that we look at 3 tags of the house page of the target site, in a bid to ascertain when the site has a theme compatible with ours:
a) its name draw,
b) its explanation label,
c) its keywords draw.
There are lots of ways of checking the contents of a web page's labels. Then you will need to visit the home page and select the proper menu command to view the contents of the page, if your browser, such as MSIE, allows you to view the contents of a web page. Then you will need to scroll to the very best of the page to see the contents of its tags. The alternative would be to look for web sites on the Internet that let you view the contents of the tags of any web pages. There are numerous such internet sites online.
The reason behind this step is the fact that Google considers the style of internet sites when taking a look at backlinks. This implies that backlinks from a site that has a style compatible with ours will be of greater value than one that comes from a site that has nothing to do with what our site is about.
This preparation is on the website of the target site and is only the first step, as mentioned above. You can find 2 more steps: one on the directory page and one on the backlink page.
It is only if the mark web site passes the 3 ways that we must feel comfortable about exchanging links together in that the hyperlink change is to our advantage. Needless to say that the mark web site will also need to conduct the same 3-step examination of our site prior to seeking to exchange links with us.
Serge M Botans.
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